The Canadian Tourism Commission (CTC) will be organising B2B meetings and education program for travel agents in three cities. The sessions and meetings with Canadian sellers will be held at Four Seasons Hotel in Mumbai (March 23), the Lalit Great Eastern in Kolkata (March 24), and Taj Vivanta in Bangalore (March 26).
The B2B sessions will be attended by Canadian travel partners who will update the agents on unique travel products in Canada. Some of the participating Canadian sellers are Air Canada, Banff Lake Louise Tourism, Cal Tours, Fairmont, Hornblower, Jasper Tourism, Ontario Tourism Marketing Partnership Corporation (OTMPC), Tourism Calgary, VIA Rail.
SanJeet, India Representative, Canadian Tourism Commission said, “In 2015, CTC will be focusing on the newly added Canadian Signature Experiences (CSE). Besides Delhi and Mumbai, we would also be targeting Tier II and Tier III cities through education programs. CSE helps the travel agents package the products better and sell more confidently. Emphasis will also be on first-hand experience of the destination via trade FAM trips and attendance at Rendezvous Canada (RVC). Joint co-ops are an integral part of our strategy moving forward to work together with our partners helping sell Canada better.”